Wyldes Sweet Shop, providing customers with traditional sweets of yesterday, realised they needed to create their first website. From the get go, they communicated they wanted a website to celebrate the history of Tamworth based store, helping potential customers learn that Wyldes is more than a sweet shop but a journey back in time. The aim was to design a fun, quirky website whilst being easy-to-navigate within the aligned brand look and feel. With its new website, Wyldes Sweet Shop has effectively increased its online reach, providing customers an easy and entertaining way to learn about this exciting store.