SOCIAL MEDIA MARKETING AGENCY BIRMINGHAM
Let us help you find more customers on social media
For SMEs looking to grow their customer base and make a profit, effective social media marketing can be an excellent solution. See why we’re the perfect social media marketing agency for you.
A Social Media Marketing Agency in Birmingham that delivers
Reach the right people at the right time with the right message and…in the right place. We create and manage campaigns using proven strategies that deliver results.
Not just a Facebook ad agency, we identify the right social media platform for your target audience, be it Instagram, Facebook, Snapchat or TikTok, make sure you’re reaching your potential customers or clients where they’re more likely to spend their time.
LinkedIn, for example, is the number one platform for B2B lead generation. Using LinkedIn, you can target your audience by job title, industry, company size and much more.
Our world class team helps grow SMEs through effective digital marketing. Whether it be Facebook ads management or social media marketing across other platforms, our experts have the knowledge and experience to help you succeed.
Social media campaigns that get people's attention. Our Ads stop people scrolling past your message and get them engaging.
Birmingham Paid Social Advertising Agency
We treat your campaigns like we are spending our own money
Full funnel approach
Successful social media marketing should consider the entire customer journey and target users with tailored marketing messages depending on the particular stage of purchase they are currently in, from awareness to consideration and, finally, conversion.
We identify the audiences who are more likely to respond to your adverts and take the desired action. Using layered interest targeting we can be much more specific with the audience we target, thus increasing your returns.
You have to grab attention and be prepared to experiment to find the adverts that will work for your brand. We use our experience to design great ads but we also test like crazy. We create multiple variants to see what works best for your business, then deliver the winners at scale.
Analyse & optimise
Social media ads can appear in a variety of placements that need to be chosen carefully for your campaign. Using the best placements for your ads can help lower your costs and increase your conversion rates.
Analyse & optimise
It's all about the data. We test different ads, audiences, placements and more, then analyse the data. We invest more in what's working and cut-out any non-converting spend, reducing your costs and delivering more results for your budget.
All our clients have access to a live reporting dashboard and also receive a monthly report detailing what has been done on their account and the results for the period. We believe in complete transparency so you will be able to see exactly how your campaign is performing at any time.
Just reach out to us
Your next customer is probably browsing through social media right now. Let’s achieve your business goals by implementing proven strategies that deliver enquiries and sales – not just views and clicks.
Why Distribute Digital is the agency for you
Our mission is to help small businesses get better results from their digital marketing. We offer a transparent honest approach and every client has a dedicated UK based account manager. Here is our promise to you:
No contract, ever! Our clients stay with us because we are delivering results, not because they have signed a contract.
Clear, honest communication. We don’t over-promise or shy away from challenges, we provide regular feedback on performance and work with you as a partner to help achieve your objectives.
We always go the extra mile for our clients. But don’t take our word for that, take a look at what our clients are saying about us.
Check out our other services
PPC - Google Ads
Reach customers who are actively searching for your products or services and are ready to buy. We will help you improve results and boost ROI.
Search Engine Optimization
We manage all aspects of SEO from keyword selection to competitor analysis so that you can focus on what’s important – growing your business!
Web Design & Development
Convert browsers into buyers. A good website will increase your conversions, decrease the cost of advertising and pay for itself many times over.
Don't take our word for granted, take theirs
Social Media Marketing FAQs
Social media marketing refers to the use of social media platforms and strategies to promote a business, product, or service. It involves creating and sharing content, engaging with users, and running targeted advertising campaigns on platforms such as Facebook, Instagram, Twitter, LinkedIn, Tiktok and YouTube, plus other popular platforms. The goal of social media marketing is to connect and engage with your business’s target audience, build brand awareness, drive website traffic, generate leads, and ultimately, achieve business objectives such as increased sales or brand loyalty. It leverages the vast user base and interactivity of social media platforms to reach a wide range of potential customers.
Social media marketing is essential for businesses in today’s digital landscape. It provides a unique opportunity to connect with a vast audience, build brand awareness, and engage directly with potential customers. By leveraging social media platforms, your business can showcase products or services, share valuable content, and establish a strong online presence. Social media marketing enables targeted advertising, allowing businesses to reach specific demographics and interests. It also provides valuable insights and analytics, helping to measure campaign success and refine strategies. With the majority of consumers active on social media, businesses that embrace social media marketing gain a competitive edge and increase their chances of success in a highly connected world.
Choosing the right social media platforms depends on your target audience and business objectives. It’s essential to identify where your target market spends their time online and tailor your approach accordingly. Facebook, with its extensive user base, is a versatile platform suitable for most businesses. Instagram is highly visual and ideal for industries such as fashion, food, and travel. LinkedIn is more business-oriented and beneficial for B2B marketing. Twitter offers real-time engagement and is great for sharing news and updates. Ultimately, a well-rounded strategy may involve a combination of platforms to maximise your reach and impact.
To engage your audience effectively, it’s crucial to understand their interests, preferences, and pain points. Create and share valuable content that resonates with them, such as informative articles, engaging videos, or visually appealing images. Encourage interaction by asking questions, running polls, or hosting contests. Respond promptly to comments, messages, and mentions to foster a sense of community and build trust. Incorporate storytelling and personalization to make your brand relatable and memorable. Consistency is key, so maintain a regular posting schedule and monitor engagement metrics to refine your approach over time.
Measuring the success of your social media marketing campaigns involves tracking relevant metrics and analysing the data. Key Performance Indicators (KPIs) can include reach, engagement, follower growth, website clicks, customer feedback, business enquiries and lead generation. Social media platforms typically provide analytics tools that offer insights into these metrics. By monitoring these indicators, you can gauge the effectiveness of your campaigns, identify areas for improvement, and make data-driven decisions. It’s important to set specific goals and benchmarks beforehand to measure your progress accurately. We believe in transparency and facilitating clients to see their results at any time, not just in the monthly report. So at Distribute Digital, we provide access to a real-time tracking dashboard.
When engaging in social media marketing, it’s essential to avoid certain common mistakes. One is neglecting to define a clear strategy and target audience, which can lead to unfocused and ineffective efforts. Inconsistency in posting and irregular engagement can hinder your ability to build a loyal following. Overlooking the importance of visual content can also limit the impact of your campaigns. Additionally, it’s crucial to maintain a professional and respectful tone, avoiding controversial topics or engaging in negative interactions. Lastly, failing to track and analyse relevant metrics can make it challenging to measure the success of your efforts and make informed adjustments along the way. Sound a bit daunting? Let’s talk – the social media marketing team has proven methods to showcase your business at its best and reach the audience you want.
Find out how Social Media Marketing can achieve your objectives
Social Media Marketing is a cost effective way to reach more customers, grow awareness of your business and drive more sales and enquiries.