PPC for Ecommerce
Smart Google Ads for Scalable Online Store Growth
Our world-class team helps ecommerce businesses generate more sales and increase ROI through tailored PPC management for ecommerce. With ecommerce PPC marketing, we put your products in front of shoppers actively searching for what you sell — ready to buy.
Why PPC is Essential for Ecommerce Sites
PPC for ecommerce delivers what organic channels can’t: immediate sales from shoppers who are ready to buy right now.
Unlike brand awareness campaigns or social media content, paid search captures customers at the most valuable moment in their buying journey. They’ve researched, compared options, and now they’re searching for where to purchase. Your ads put your products directly in front of them.
For online stores, this is critical. You’re not competing with local businesses for foot traffic. You’re competing with thousands of other websites for the same click. PPC for ecommerce sites ensures your products appear prominently in Google Search and Shopping results, giving you the visibility needed to win that sale before a competitor does.
Our PPC Management for Ecommerce
We specialise in crafting PPC campaigns designed to grow online stores. Our services include:
Keyword Research for Dental PPC
We identify the exact search terms shoppers are using, from "buy [product] online" to "[product] best price UK", ensuring your ads target high-intent audiences ready to purchase.
Tailored Strategy
Every ecommerce business is unique. Our team designs a PPC management for ecommerce strategy that aligns with your goals — whether that's increasing sales, improving ROAS, launching new products, or expanding into new markets.
PPC Audits
Already running ads but not seeing results? We audit existing campaigns to uncover wasted spend and missed opportunities.
Full Campaign Management
From Google Shopping Ads and Search to Display, YouTube, and Performance Max, we manage every aspect of your PPC for ecommerce sites to maximise ROI.
Conversion Optimisation
Clicks alone aren't enough — we optimise product pages, checkout flows, and CTAs to ensure shoppers convert after clicking your ads.
Transparent Reporting
We provide clear, easy-to-understand reporting so you can track every sale and understand exactly where your marketing spend is going.
Unlock More Sales
with our Free Audit!
We’ll review your current account and show you exactly how to get more sales, optimise your campaigns, and boost your ROI – all tailored to your ecommerce business. No obligations, just actionable insights.
Get your Free Audit Today
*Must be spending £1k+ on google ads already
The Benefits of Ecommerce PPC Marketing
- Instant visibility at the top of Google and Google Shopping
- More sales for your best-margin and best-selling products
- Precision targeting by location, demographics, device, and intent
- Full control over budget and spend efficiency
- Measurable results with clear ROI and ROAS tracking
With our PPC for ecommerce, you’ll not only drive clicks — you’ll drive revenue.
Case Studies
We always go the extra mile for our clients. But don’t take our word for it, take a look at our case studies and the results we’ve achieved for our clients.
Why Choose Us as Your PPC Agency for Ecommerce?
We’re more than just a PPC company for ecommerce — we’re a partner who understands the unique challenges of selling online. Our team has years of experience in PPC for ecommerce, helping online stores across the UK increase sales and grow sustainably.
No contract, ever! Our clients stay with us because we are delivering results, not because they have signed a contract.
Clear, honest communication. We don’t over-promise or shy away from challenges, we provide regular feedback on performance and work with you as a partner to help achieve your objectives.
We always go the extra mile for our clients. But don’t take our word for that, take a look at what our clients are saying about us.
Check out our other services
SEO for Ecommerce
We manage all aspects of SEO from keyword selection to competitor analysis so that you can focus on what’s important – growing your business!
Paid Social for Ecommerce
For SMEs looking to grow their customer base and make a profit, effective social media marketing can be an excellent solution.
Web Design for Ecommerce
Convert browsers into buyers. A good website will increase your conversions, decrease the cost of advertising and pay for itself many times over.
Meet our experienced passionate team leaders
- Founder, Management
Andy has over 25 years of experience in Digital Marketing having held senior roles at Autotrader, Zoopla and with 5 years agency experience as MD of MNA Digital. Andy has helped thousands of businesses get better results online.
- Customer Success, Management
Iga is our Senior Client Success Manager, ensuring you achieve your success online. She has a Masters Degree in Advertising & Marketing and experience in customer management, project management and digital marketing.
Meet our dedicated talented awesome team
- Graphic Design, Website Design
Eduard is a skilled designer with a BSc in Digital Media from the University of Portsmouth. He has a keen interest in UI and UX design, and has experience in website design, conversion optimisation, and graphic design including Facebook Ads and logos.
- Website Design, Website Development
Cameron’s professional journey encompasses a wide spectrum of web technologies and business tool integrations. His expertise lies in developing websites and plugins that enhance functionality and user experience. He enjoys keeping healthy through regular exercise and skateboarding. He loves to garden, play computer games and enjoy a beer with friends.
- Content Creator
Rich has over 10 years of content writing experience across a diverse range of businesses. He has worked on clients large and small from the NHS to online retailers. Rich has a wealth of skills in creating high-quality SEO optimised original content.
- SEO
Keisha is a driven SEO Account Manager with a person-centred approach and a degree in Business Psychology from the University of Worcester. Keisha has extensive client service experience and excellent organisational skills.
- Customer Success
Craig is a Client Success Manager with over 15 years of experience in all forms of digital marketing. He has extensive knowledge of implementation, website development, and digital transformation and has worked in a multitude of industries, from small businesses to global corporations.
- SEO
Dewaldt brings several years of experience in SEO, complemented by a background in front-end development. This provides a unique blend of technical expertise and strategic SEO insights. He has a proven track record of managing on-page and off-page optimisation, developing content strategies, and executing link-building campaigns.
Don't take our word for granted, take theirs
Ready to grow your online store with PPC for ecommerce?
Book a free consultation with our ecommerce PPC agency today.
Find out how PPC can help your Ecommerce website today
We work with you to understand your company goals and develop PPC tactics that make a positive impact. Our experts will provide you with insights and an honest assessment of how PPC can assist your Ecommerce website.
PPC for Ecommerce FAQs
There’s no one-size-fits-all answer. Your ideal budget depends on your profit margins, average order value, and how competitive your product categories are. A store selling high-ticket items like furniture can afford higher cost-per-clicks than one selling £10 accessories. We typically recommend starting with a budget that allows for meaningful data collection, then scaling based on performance. During our initial consultation, we’ll help you determine a realistic budget based on your goals and expected return on ad spend.
Absolutely. PPC is one of the most effective channels for ecommerce because it targets people actively searching for products to buy. Google Shopping Ads in particular are built for online retail, displaying your product image, price, and reviews directly in search results. When managed properly, PPC delivers measurable, scalable revenue. We’ve helped ecommerce clients achieve significant improvements in sales and ROAS within the first few months of working together.
PPC delivers immediate visibility. The moment your campaigns go live, your products can appear at the top of Google.
SEO is a longer-term investment that builds organic rankings over time. Both are valuable, and they work best together. PPC data reveals which keywords convert into sales, which can inform your SEO strategy. Meanwhile, strong organic rankings reduce your reliance on paid traffic. We offer both services and often recommend a combined approach for sustainable growth.
What types of PPC campaigns do you run for ecommerce?
We manage the full range of Google Ads campaign types relevant to online stores. This includes Google Shopping campaigns, Search campaigns for branded and non-branded keywords, Performance Max campaigns, Display remarketing to re-engage past visitors, and YouTube ads for product awareness. We’ll recommend the right mix based on your products, audience, and objectives.
We provide full, ongoing PPC management for ecommerce. That means we handle strategy, setup, daily optimisation, bid management, audience targeting, ad copy, product feed optimisation, and reporting. You’ll have a dedicated account manager who keeps you informed and ensures your campaigns are continuously improving. We don’t just set and forget.
Yes. Your product feed is the foundation of successful Shopping campaigns. If your titles, descriptions, images, or attributes are poorly optimised, your ads won’t perform well regardless of budget. We review and optimise product feeds to improve visibility, click-through rates, and ultimately sales. This includes fixing disapproved products, improving categorisation, and enhancing product titles with relevant search terms.
We focus on the metrics that matter to your bottom line: revenue, return on ad spend (ROAS), cost per acquisition, and conversion rate. Clicks and impressions are useful indicators, but they don’t pay the bills. Our reporting is transparent and easy to understand, showing you exactly how your ad spend translates into sales. We also track assisted conversions to understand the full customer journey.
